PRIVACY AND COOKIES STATEMENT
Last update: May 17, 2024
Tripadvisor LLC owns and operates an online platform that provides users with information, recommendations and services related to travel and entertainment, including tools to search or book hotels, rentals and other accommodations, attractions and experiences, restaurants, flights and cruises, among others. other leisure-related services. In this Statement, we refer to these as our “Services.”
The information you and others entrust to us improves our ability to offer more relevant, personalized and useful Services. We know that sharing your information with us is a matter of trust. We take your trust in us very seriously and are committed to providing you with useful information, products and services, selected based on the information you have shared with us. Likewise, and perhaps more importantly, we are committed to respecting your privacy when you visit our website or use our Services and to be transparent about how we use the information you entrust to us.
This Statement describes how we obtain, use and process your information. It tells you about the rights you have, how you can exercise them and how you can contact us. Please read this Statement carefully to understand our information and privacy practices. By visiting our websites and their related mobile applications, as well as other online platforms, such as the websites, applications and social media of our affiliate partners, whether on a computer, phone, tablet or similar device ( each of these is called a “Device”), you acknowledge and confirm that you have read this Statement.
We offer our Services to users in many countries and territories where laws and customs differ. This Statement provides an overview of our privacy practices. Additionally, sections 12 through 15 of this Statement provide specific information relevant to users residing in certain regions or countries.
Notice Regarding Collection of Personal Information
We collect personal information from and about you as detailed in this Notice Regarding Collection of Personal Information (“Notice”) and in the Statement.
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What categories of personal information do we collect and why?
- Biographical information and identifiers: This may include your name; telephone number, postal address, billing address and email address; other information about you that you have voluntarily disclosed; unique personal identifier; online identifier; IP adress; account username and password; and other similar identifiers.
- Categories of personal information listed in the California customer records statute: This may include your billing and payment card information and certain information you provide to support your trip and planning, such as your driver's license number , your passport number or your travel insurance policy number.
- Characteristics of protected classifications under applicable law: This may include your age range, gender, and any other information about you that you have voluntarily disclosed. We may also collect race, ethnicity, sexual orientation or religion data when you voluntarily disclose it to us; for example, in the context of diversity and inclusion disclosures you choose to make.
- Commercial information: This may include information related to products or services that you have purchased or obtained, such as details of your Tripadvisor membership, purchase and reservation history, information about your travels, your experience and your dining plans and preferences, and any other information about your travel plans that you have voluntarily disclosed.
- Information about activities on the Internet or other electronic networks: This may include information related to your browsing history (including the pages you visited, the content and applications you reviewed), search history, and your access to and use of our Services (including automatic collection of information as further described in this Statement).
- Precise geolocation data: This may include the location of your Device when you have agreed to share your location information through your Device's privacy settings or, for example, if you uploaded photos tagged with location information.
- Visual and audio information: This may include photos, reviews, forum and social media posts, and videos that you may provide to us. Additionally, we collect communications when you contact our customer service team, including inbound and outbound calls.
- Inferences arising from the above: We may draw inferences based on the above categories of personal information.
- Sensitive personal information: The following categories are considered “sensitive personal information” under certain privacy laws: precise geolocation data, race, ethnicity, sexual orientation, religion, driver's license number or passport number . To the extent we use or disclose any “sensitive personal information” or “sensitive data,” as those terms are defined in applicable privacy laws, we do not use or disclose sensitive personal information for the purpose of inferring characteristics about you or to any purpose other than the limited and permitted purposes, such as providing our Services and verifying them, maintaining the quality of our Services and improving them.
We collect and use each category of personal information for the following business and commercial purposes described in more detail in section 2 of the Statement: registration, membership and other contracts, improvement of our Services, individualization and personalization, communication and legal compliance .
We will retain copies of your information for as long as you maintain your account or as necessary in connection with the purposes set out in the Statement, unless applicable law requires a longer retention period. In addition, we may retain your information for the duration of any period necessary to establish, exercise or defend any legal rights.
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What categories of personal information do we “sell” or “share” with third parties?
The terms “sell” and “share” are broadly defined in certain US privacy laws. We may “sell” or “share” the following categories of personal information with business partners, social media websites, advertising networks, aggregators data controllers and other third parties identified in section 3 of this Statement, in order to provide interest-based advertising, analyze the use of our websites and applications, and improve user engagement on our websites and applications and in the social networks: biographical information/identifiers, activity information on the Internet or other electronic networks, commercial information and inferences drawn from the above . We do not knowingly sell or share personal information of people under 16 years of age.
If you want to opt out of selling or sharing your personal information, you can do so by clicking the “Do not sell or share my personal information” link on our home page/app. You can also use a universal tool that automatically communicates your opt-out preferences, such as the Global Privacy Control (“GPC”). We will process the GPC signal as an opt-out request.
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1. Information collected and processed
When you access or use our Services, we collect and process information that you have given us in order to offer our Services to you in a more personalized and relevant way. We collect some information passively, for example with our servers or with cookies or other similar tracking technologies. We collect other information from different sources, including from you, affiliated entities, business partners, and other independent third-party sources. When you use our Services by clicking on a third-party website or when you visit third-party websites through our Services, those third-party websites may share information with us about your use of their service. We may combine any information we receive from third party websites with information you provide to us.
The information processed may include the following:
- Contact information, such as name, phone number, mailing address, and email address (both encrypted and unencrypted)
- Billing information and other payment information (such as your bank account information, credit card number, cardholder name, expiration date, authentication code, and billing address)
- Documentation to support travel and planning
- Username and password
- Data related to your Tripadvisor membership
- Photos, opinions, posts on forums and social networks and videos that you have provided to us
- Geolocation information
- Device Information, such as when you accessed our Services and information about the Device used (for example, IP address, software or Internet browser used, preferred languages, unique Device identifiers and advertising identifiers)
- Online activity, including pages you visited, content you watched, and apps you explored
- Other information about you that you have voluntarily provided to us
- Purchase and reservation history
- Information about your travel plans and preferences, experiences and meals
- Communications when you contact our customer support team, including inbound and outbound calls
- Information you provided to other third-party companies for the purpose of logging into social media. This includes publicly available information such as name, age range, and email addresses.
We may also collect, where you have provided it to us, information about other travelers or guests, such as their email address and other information related to travel, dining or experiences. If you share information about other people with us, you must obtain their consent and ensure that they have understood and agreed to the way we will use their personal information (as described in this Statement).
In addition to the categories listed above, we may also collect certain location information if you have instructed your Device to send such information through that Device's privacy settings or, for example, if you have uploaded photos tagged with location information.
2. Uses and objectives of the information
To the extent possible, we want to provide you with relevant content and a personalized experience when you use our Services, so we use information about you to do so, including in the following ways:
Registration, membership and other contracts
- Register and manage your account, including to allow you to access and use our Services
- Facilitate your reservations
- Process payments or credits
- Offer you promotional programs that may include contests, gift cards, rewards, cash back, and discounts
Improvement of our Services
- Use your information for analytical purposes and to allow us to improve our Services
- Offer you a personalized/optimized experience by grouping users based on, for example, their usage, interests, and demographics
- Send you invitations to surveys, market research or panel interviews for analytical purposes
Individualization and personalization
- Send you notifications about special offers, products or services that are available from us, our affiliates or our partners, and that may be of interest to you
- Tailor your experience, including making inferences about your interests and preferences based on your activity, and personalize the ads shown to you, both on and off our website
Communication
- Communicate with you or facilitate communication between you and our partners and/or affiliates
- Make, monitor and record your calls or interactions with us; for example, your communications with our customer service or sales teams, or through our use of pixels and similar technologies to monitor how you interact with our emails, such as whether you open or click on the content from our emails
- Contain your opinions, forum posts, photos, videos and other content
- Answer your questions and comments
Legal compliance
- Resolve disputes or solve problems
- Prevent fraud and other potentially prohibited or illegal activities
- Comply with relevant laws, respond to legal requests, prevent harm and protect our rights
- Provide payment services, including to detect and prevent money laundering, fraud and security incidents, in order to comply with legal obligations and to enforce relevant terms of service
Please note that if we use automated decision-making to process your personal information, we will implement appropriate measures we consider necessary to protect your rights and freedoms, including your right to obtain human intervention.
3. Information exchange
To provide some of our Services and our processing activities we use service providers, and we may be required to provide each category of information we collect to these service providers and other third parties, including our group of companies, in the following circumstances:
- Our group of companies . We may share information with certain companies in our corporate family to provide you with information about products and services, both travel-related and others that may be of interest to you, and to provide you with payment services. This sharing also allows us to better understand how you interact with the websites, applications and services of our group companies. These companies will comply with this Statement and all applicable laws governing the transmission of promotional communications.
- Suppliers . We may share information with certain vendors we use to facilitate our Services, for example where it is relevant to assist with transactions.
- Business partners . We may share information about you, your Devices, and your use of our Services with our trusted business partners. For example, we may share information to facilitate payment for products or services you may purchase on our partners' websites. This sharing is generally done pursuant to written agreements that include confidentiality, privacy, and security obligations; Please note, however, that we do not control the privacy practices of these third-party business partners.
- Social media websites . When you use our Services and choose to share information with third-party social media websites, the information you share will be governed by the privacy policies of those social media websites and the privacy settings you have established with those social media websites. social media.
- Advertising networks . We sometimes collect and share information about your interests with advertising networks and data aggregators. Some of these companies are members of the Network Advertising Initiative or the Digital Advertising Alliance , which offer a single location to opt out of receiving advertising from member companies. To learn more about the Digital Advertising Alliance, click here .
- Fraud detection companies . Third parties can help us by offering us their fraud detection technologies.
- Trusted third parties. Third parties may also help us collect information, for example through operational functions of our website or by providing online advertising tailored to your interests. We may share audience segments and other information, such as encrypted email addresses, with third parties who use that information to serve you personalized advertisements. Other third parties may also provide us with their content and contract generation, management and hosting tools. Third parties may only collect or access information as necessary to perform their permitted functions. If and to the extent that these third parties only assist us in fulfilling our processing operations, they are contractually obliged to act only on our behalf as data processors.
Certain versions of the Device operating system allow you to opt out of sharing certain types of information, including with certain advertising networks. You can change the privacy settings on your Device at any time to disable functionality that collects and shares location information. Please check your Device settings if you wish to limit such tracking. However, turning off location sharing may affect certain features we offer. If you have any questions about the privacy settings of your Device, we suggest that you contact the manufacturer of your Device or your mobile service provider for assistance.
We may also share your information if we believe, in our sole discretion, that such disclosure is necessary:
- To comply with subpoenas, court orders or other legitimate and enforceable legal processes; to establish or exercise our legal rights; to defend ourselves against legal claims; or as required by law. In such cases, we reserve the right to raise or waive any legal objection or right available to us.
- To investigate, prevent, or take action regarding illegal or suspected illegal activities; to protect and defend the rights, property or safety of Tripadvisor, our customers or others; and in connection with our Terms of Use and other agreements.
- In connection with a corporate transaction, such as a divestiture, merger, consolidation or sale of assets, or in the unlikely event of bankruptcy.
Certain disclosures may be considered “selling” or “sharing” actions under applicable US state privacy laws. Details on how to exercise your legal rights regarding such “selling” or “sharing” actions can be found below in section 13.
4. Information options
You have choices regarding our processing and use of your information. You can access, update, and even close your account by visiting the “Member Profile” section on our website or app. Additionally, you can do the following:
- Choose the way we communicate with you.
- Choose not to provide us with certain information, although it may be necessary to take advantage of certain features offered on our websites.
- Prevent the collection of certain geolocation information (for example, by turning off location services for our app in your phone settings); but please note that turning off location sharing may affect certain features of our Services.
- Close your account directly from your member profile. Please note that if you close your account, we will deactivate it and remove your profile information from active view. We may retain certain information associated with your account (including past transactions) for internal purposes, such as backups, fraud prevention, dispute resolution, investigations, our own legitimate business interests, and legal compliance for the period necessary to comply with the objectives described in this Declaration.
- As a registered member, you can modify your marketing subscriptions , including email subscription options, at any time within your member settings.
- Unsubscribe from promotional messages, including emails about travel-related opportunities, in any email we send.
5. Information about children
Our Services are not intended for children, who for us means: (i) persons 13 years of age or younger, or the age of privacy consent in your jurisdiction; or (ii) where data is processed on the basis of a contract, the age of legal capacity to enter into the agreement.
We will only collect or process information belonging to children in very limited circumstances. We may need to collect personal information from children as part of our Service if, for example, the personal information is required as part of a travel-related reservation. We will only collect personal information belonging to children if it is provided by, or with the consent of, a parent or guardian. If we become aware that we process a child's personal information without valid consent from a parent or guardian, we will delete this personal information.
6. Information transfers
We offer our Services to users located in many different jurisdictions. If we transfer your information to other countries, we will use and protect that information as described in this Statement and in accordance with applicable law.
7. Information security
We implement appropriate administrative, technical, and physical security procedures to help protect your information. We only authorize specific members of staff to access personal information, and they may do so only for permitted business functions. We use encryption when we transmit your information between your system and ours, and between our system and those of the parties with whom we share information. We also employ firewalls and intrusion detection systems to help prevent unauthorized access to your information. However, we cannot guarantee the security of your information from unauthorized access or use, hardware or software failures, or other circumstances beyond our control.
8. Deletion and retention of information
We will retain copies of your information for as long as you maintain your account or as necessary in connection with the purposes set out in this Statement, unless a longer retention period is required by applicable law. In addition, we may retain your information for the duration of any period necessary to establish, exercise or defend any legal rights.
9. Cookie information
We want to make your access to our Services as easy, efficient and useful as possible. To achieve this, we use cookies and similar technologies to improve your experience, improve website security and show you relevant advertising.
Cookies are small text files that are automatically placed on your Device when you visit almost any website. They are stored by your Internet browser and contain basic information about your Internet use. Your browser sends the information from these cookies to a website each time you visit it again, so that it can recognize your Device and improve your experience by, among other things, providing you with personalized content. We also use other tracking technologies, such as pixels, SDKs or server logs, which have similar functionality. We also use cookies and tracking technologies to remember your login details, so that you do not have to re-enter them repeatedly when using our Services, or to help us understand your preferences.
To give you control, we provide you with a Cookie Consent Tool that allows you to adjust and personalize your cookie settings. You can access the Cookie Consent Tool by clicking the “Cookie Consent” link at the bottom of each page and modifying your preferences in our cookie banner. Additionally, you can manage cookies through your Internet browser settings. You have the right to withdraw your consent to cookies at any time; All you have to do is click on the “Cookie Consent” link and modify and save your preferences. In your Internet browser settings, you can choose which cookies to accept and which to reject.
We allow third parties to collect and use information obtained during your browsing activities to send you personalized advertisements (from us and third parties on the Internet), analyze activity and engagement on our website or application, and offer you improved Services. These parties are listed in our Cookie Consent tool, where we provide you with full details and links to their privacy notices. When we disclose your information to these third parties, this may be considered “selling” or “sharing” under applicable US state privacy laws. Details on how to exercise your legal rights regarding such “selling” or “sharing” actions ” can be found below in section 13.
When you enter your email address on our website (whether to log in, subscribe to a newsletter or similar) or when you use our application, we may share personal data or other information that we collect from you, such as your email (in hashed and pseudonymous format), mobile advertising identifier, IP address or information about your browser or operating system, with our advertising partners, such as LiveRamp and Trade Desk and their group companies, who act as joint controllers. LiveRamp and Trade Desk use this information to create an online identification code to recognize you on your devices. The online identification code does not contain any of your personally identifiable data, and neither LiveRamp nor Trade Desk will use it to re-identify you. We put the online identification code in our first-party cookie, a LiveRamp or Trade Desk cookie, and allow it to be used for online and multi-channel advertising. It may be shared with our advertising partners and other third-party advertising companies globally in order to enable interest-based content or targeted ads throughout your online experience (e.g., website, email, connected devices and on the application, etc.). These third parties may, in turn, use the online identification code to obtain demographic or interest-based information that you have provided to them in any of your interactions with them. You can find detailed information about LiveRamp's data processing activities, including how to disable the privacy option
here ; and you can also know LiveRamp's privacy policy with other country links available
here . Additionally, you can learn more about your rights, how Trade Desk uses unique identifiers, and how to contact them
here .
If you reject certain cookies, your access to some features and areas of our Services may be degraded or restricted.
Our use of any information we collect through cookies is subject to this Statement, which you can access from any page on our website.
10. Information about changes in the declaration
We may update this Statement in the future. If we believe that any changes are material, we will let you know by doing one or more of the following: sending you a communication about the changes, placing a notice on the Website, and/or posting an updated Statement on the Website. We will indicate at the top of this Statement what date it was last updated. We encourage you to check back from time to time to review the most recent version and to periodically review this Statement for the most recent information about our privacy practices.
11. Contact
If you have a data privacy request, such as a request to delete or access your data, please visit our specially created privacy portal by clicking
here . If you have general queries about your data privacy or questions about our Privacy and Cookie Statement, please contact our privacy team by clicking
here .
12. Europe and the United Kingdom
12.1 General Data Protection Regulation Privacy Statement (“GDPR Statement”)
This GDPR Statement applies to persons in the European Economic Area (“EEA”), including those residing in the United Kingdom. This GDPR Statement complements our Statement; however, where our Statement conflicts with the GDPR Statement, the GDPR Statement will prevail as to persons located in the EEA.
12.2 Personal Information Controller and Local Representative
Tripadvisor LLC controls the personal information we collect; however, in accordance with applicable data privacy law, we appoint representatives within the European Union and the United Kingdom.
The contact details of our representative in the European Union are:
Tripadvisor Ireland Limited
C/O Matheson
70 Sir John Rogerson's Quay
Dublin 2
D02 R296
Ireland
The contact details of our representative in the United Kingdom are:
Tripadvisor Limited
7 Soho Square
London
W1D 3QB
United Kingdom
Attn: Privacy Officer
The roles of Tripadvisor Ireland Limited and Tripadvisor Limited in this regard are limited solely to being a point of contact for data protection questions from European residents (including the United Kingdom) and data protection supervisory authorities. For the avoidance of doubt, neither Tripadvisor Ireland Limited nor Tripadvisor Limited may send any other communications or legal process on behalf of Tripadvisor LLC.
12.3 Information rights according to the GDPR
You have certain rights regarding your personal information.
Your rights regarding your own personal information are as follows:
- The right to request access to your personal information. This allows you to receive a copy of the personal information we hold about you.
- The right to request correction of your personal information if it is incorrect. It may also supplement any incomplete personal information we hold, taking into account the purposes of its processing.
- The right to request deletion of your personal information if:
- your personal information is no longer necessary for the purposes for which we collect or process it; either
- withdraw your consent if the processing of your personal information is based on consent and there is no other legal basis; either
- you object to the processing of your personal information and we have no overriding legitimate ground for its processing; either
- your personal information was processed unlawfully; either
- Your personal information must be deleted for compliance with a legal obligation.
- The right to object to the processing of your personal information. We will comply with your request, unless we have an overriding legitimate interest in processing your information or we need to continue processing your personal information to establish, exercise or defend a legal claim.
- The right to restrict the processing of your personal information, if:
- you dispute the accuracy of your personal information, during the period in which we need to verify the accuracy of the personal information; either
- the processing is unlawful and you object to the deletion of your personal information and request its restriction; either
- We no longer need your personal information for the purposes of processing, but you need your personal information for legal reasons; either
- you objected to processing during the period in which we have to verify compelling legitimate grounds.
- The right to data portability. You may request that we send this personal information to a third party, where feasible. You only have this right if it relates to personal information that you have provided to us where the processing is based on consent or necessity for the performance of a contract between you and us, and the processing is carried out by automated means.
- You also have the right to lodge a complaint with the national data protection authority.
Generally, you will not have to pay a fee to access your personal information (or to exercise any of the other rights described in this Statement). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive.
We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal information (or exercise any of your other rights). To the extent you use a third party to submit a data request on your behalf, we may need to take reasonable steps to verify the authenticity of the request. These are security measures we take to ensure that personal information is not disclosed to anyone who does not have the right to receive it. In order to speed up our response, we may also contact you to request more information in relation to your request. You can exercise several of your rights through the personal information section of your account. To exercise your other rights you can submit a request
by clicking here .
12.4 Uses of information and legal basis
We will only use your personal information in circumstances permitted by law or by you.
In accordance with the GDPR, we will use your personal information in one or more of the following circumstances:
Uses of information |
Legal basis for processing information |
Registration, membership and other contracts |
When we need to perform the contract that we are about to enter into or that we enter into with you. |
Improvement of our Services, individualization and personalization
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Where it is necessary for our legitimate interests (or those of a third party) to provide or improve the Services, including our interest in offering you improved and personalized Services, and where your interests and fundamental rights do not override those interests. |
Communication
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When you are a registered member, uses of information may be necessary to fulfill the contract we made with you.
Where it is necessary for our legitimate interests (or those of a third party) to communicate with you, and your interests and fundamental rights do not override those interests.
Where we need your consent to use information, we will seek your prior consent. |
Legal compliance |
When necessary to comply with our legal obligations. |
12.5 International transfers
Your personal information may be stored in or transferred to countries outside the EEA and the United Kingdom for the purposes described in this Statement. When we store or transfer your personal information outside the EEA and the UK, we take the following precautions to ensure that your personal information is appropriately protected.
Whenever we store or transfer your personal information outside the EEA and the UK, we do so in accordance with applicable law and we ensure that a similar degree of protection is provided to you by implementing appropriate security measures. Transfers of personal information are made:
- to a country recognized by the European Commission as providing an adequate level of protection; either
- to a country that does not offer adequate protection but whose transfer is regulated by the European Commission's standard contractual clauses or by implementing other appropriate cross-border transfer solutions to provide adequate protection.
By using our Services, you understand that your personal information may be transferred to our facilities and to those third parties with whom we share it, as described in this Statement.
13. United States
13.1. Your US State Privacy Rights
Depending on your state of residence in the US, you may have certain rights regarding your personal information that we collect, use or disclose in accordance with this Statement, including:
- Right to know . You may have the right to request that we disclose to you the categories and specific pieces of personal information we collect about you, the categories of sources from which we collect your personal information, our business or commercial purpose for collecting, selling or sharing your personal information, the categories of personal information that we disclose for business purposes, any categories of personal information about you that we have sold, and the categories of third parties with whom we have disclosed your personal information, if applicable. You may have the right to request your personal information in a portable format.
- Elimination. You may request that we delete the personal information we hold about you, subject to certain exceptions. As described in more detail in our Statement, there are some reasons why we would not be able to fully respond to your deletion request, for example, if we need to complete a transaction for you, to detect and protect ourselves from fraudulent and illegal activity, to exercise our rights, or to comply with a legal obligation. You may also access, update and delete your information by visiting the Member Profile page on our website.
- Correction. You can request that we correct incorrect personal information we hold about you.
- Choose not to have my data sold or shared and not receive targeted ads . Depending on the local laws of the state in which you reside, you may choose not to have your personal information sold or shared with third parties, or to not have your personal information used or disclosed for targeted advertising. To opt-out, click the “Do Not Sell or Share My Personal Information” link on our home page/app. You can also use a universal tool that automatically communicates your opt-out preferences, such as the Global Privacy Control (“GPC”). We will process the GPC signal as an opt-out request.
To make use of any of these rights, please contact us through our specific privacy portal;
Click here or call us toll-free at +18339305755. You may designate an authorized agent to make a request on your behalf. When submitting the request, please ensure that the authorized agent is identified as an authorized agent. We may need to verify your identity or certain elements of your request in order to process your request. We will take reasonable steps to verify your identity when you submit a right-to-know, delete or correct request; These verification steps will vary depending on the sensitivity of the personal information and whether you have an account with us. We may deny certain requests or fulfill only part of a request, depending on our legal rights and obligations. For example, we may retain personal information as permitted by law, for tax or other record-keeping purposes, to maintain an active account, and to process transactions and facilitate customer requests. We value your privacy and will not discriminate against you in response to the exercise of your privacy rights.
Depending on your state or where you live in the US, you may have the right to appeal a decision we have made regarding your request for privacy rights. To appeal a decision, submit your request
here .
13.2 Notice of financial incentives
We may collect your personal information in connection with certain special offers, discounts, sweepstakes, contests or other promotions (collectively, “promotions”) that we may make available to you. For example, we may collect your biographical information/identifiers (such as name, contact information, etc.), business information, information about your activity on the Internet or other electronic networks, characteristics of protected classifications under the federal laws of California or the US, visual and audio information, or inferences drawn from the above. Because these promotions may involve the collection of personal information, they may be construed as a “financial incentive” under California law, or a “bona fide loyalty program” under Colorado law. We use the personal information we collect as described in the Notice and Section 2 of the Statement, and we may sell, share or disclose the personal information we collect as described in the Notice and Section 3 of the Statement.
When you register to participate in a promotion, we will provide you with the relevant conditions that apply to your participation in the promotion. To stop receiving email promotions, you can unsubscribe by clicking the “Unsubscribe” button at the bottom of any email. If you refuse to provide your personal information or ask us to delete it, we may not be able to give you access to these promotions.
The value of any bona fide financial incentive or loyalty program we offer is reasonably related to the value of any personal information you provide to us. We calculate the value of your personal information by considering, among other things, the costs we incur in collecting your personal information or offering you the promotions, or the revenue generated through the promotions.
14. Korea
14.1 Korean Privacy Law Statement
This Korean Declaration applies to the people of the Republic of Korea. This Korean Declaration complements our Declaration; however, where our Declaration conflicts with the Korean Declaration, the Korean Declaration will prevail as to persons located in Korea.
14.2 Objectives and conservation of collected information
We process the personal data we collect for the purposes set out below. We will retain your personal data in accordance with the Statement and as described in more detail below.
Type of personal data |
Purpose and use |
Retention period |
Contact information, including email address, name, username (required) |
- To manage the user's registration and account, and facilitate access and use of the website/application.
- To host user-generated content such as reviews, ratings, forum posts, etc.
- To facilitate reservations, including sending reservation confirmations and updates.
- To communicate with users generally, in particular regarding the Website/Application and the Services; user questions and comments; notify users of changes to the terms, including privacy policies; ask users to leave a review or complete a survey; and administer the website/application and diagnose problems.
- To measure interest and improve our products, Services and website; and personalize user experiences.
- To notify users about promotions and segmented marketing campaigns.
- To administer and protect our business, to resolve disputes or troubleshoot problems, and to prevent potentially prohibited or illegal activities.
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We will retain copies of your information for as long as you maintain your account or as necessary in connection with the purposes set out in this Statement, unless a longer retention period is required by applicable law. In addition, we may retain your information for the duration of any period necessary to establish, exercise or defend any legal rights. |
Contact information, including mailing address, telephone number (optional) |
User Submitted Content (to the extent it contains personally identifiable attributes) (required) |
- To host user-generated content such as reviews, ratings, forum posts, etc.
|
IP and/or browser/device data (required) |
- To manage the user's registration and account, and facilitate access and use of the website/application.
- To host user-generated content such as reviews, ratings, forum posts, etc.
- To facilitate reservations, including sending reservation confirmations and updates.
- To communicate with users generally, in particular regarding the Website/Application and the Services; user questions and comments; notify users of changes to the terms, including privacy policies; ask users to leave a review or complete a survey; and administer the website/application and diagnose problems.
- To measure interest and improve our products, Services and site; and personalize user experiences.
- To notify users about promotions and segmented marketing campaigns.
- To administer and protect our business, to resolve disputes or troubleshoot problems, and to prevent potentially prohibited or illegal activities.
|
Email user subscription preferences, including unsubscribe status (required) |
- To communicate with users generally, in particular regarding the Website/Application and the Services; user questions and comments; notify users of changes to the terms, including privacy policies; ask users to leave a review or complete a survey; and administer the website/application and diagnose problems.
|
Session and location data and online activity (such as content viewed, how you interacted with our website(s), pages viewed, searches and/or reservations facilitated or made) (required) |
- To measure interest and improve our products, Services and site; and personalize user experiences.
- To notify users about promotions and segmented marketing campaigns.
- To administer and protect our business, to resolve disputes or troubleshoot problems, and to prevent potentially prohibited, fraudulent or illegal activities.
|
|
Location data (optional) |
- To measure interest and improve our products, Services and site; and personalize user experiences.
- To notify users about promotions and segmented marketing campaigns.
|
|
14.3 Rights under Korean Privacy Laws
You have certain rights regarding your personal data. Your rights regarding your own personal data include those set out in the Statement and the following:
- The right to consent to the collection of your personal data. When we ask you for your personal data, the data that is mandatory for the services being provided to you will be marked. You may choose not to provide us with the requested data, but this may prevent your use or access to the relevant services.
- The right to consent to the sharing of your personal data, the delegation of processing of your personal data or the international transfer of your personal data.
- The right to request access, correction, deletion and suspension of processing of your personal data to the extent permitted by Article 35, Section 5 and Article 37, Section 2 of the Personal Information Protection Law.
- To exercise your rights, please submit a request here . You may also appoint an agent to exercise your rights by submitting a power of attorney in the form of Schedule 11 under the regulations of the Personal Information Protection Act. We reserve the right to request specific information from you to confirm your identity or verify the identity and relationship of your agent to ensure your right to access your personal data (or exercise any of your other rights).
14.4 Data on children
Tripadvisor is a site for the general public and does not offer services aimed at minors. We do not knowingly collect data related to minors. If a person we know is under 14 years of age sends us personal data, we will delete or destroy this information as soon as reasonably possible.
14.5 Exchange of information and international transfers
We may share information with third parties, such as those listed below, to facilitate some of our Services and products. There may also be legal reasons why we need to share your personal data. Some of our Services and products require us to share information with the third parties listed below. There may also be legal reasons why we need to share your personal data.
In order to provide our Services to you efficiently, we delegate certain processing functions, as described below, to the third parties listed below. We will obtain your consent when you provide your information and delegate processing to such third parties in accordance with applicable agreements with such third parties.
Your personal data may be stored in or transferred to countries outside of Korea for the purposes described in this Statement. When we store or transfer your personal data outside of Korea, we will notify you and ask for your consent, unless such transfer is made for the purpose of providing you with the services requested by you and to improve your convenience.
Third party data |
Purpose and use |
Personal data shared/transferred |
Transfer time |
Transfer method |
Retention period |
Salesforce.com, Inc.
USA
Salesforce Data Protection Officer (Salesforce Privacy Team)
415 Mission St., 3rd Floor
San Francisco, CA 94105, USA |
- To manage the user's registration and account, and facilitate access and use of the website/application.
- To facilitate reservations, including sending reservation confirmations and updates.
- To communicate with users generally, in particular regarding the Website/Application and the Services; user questions and comments; notify users of changes to the terms, including privacy policies; ask users to leave a review or complete a survey; and administer the website/application and diagnose problems.
- To administer and protect our business, to resolve disputes or troubleshoot problems, and to prevent potentially prohibited or illegal activities.
|
(Mandatory)
- Contact information, including email address, name, username.
- User Submitted Content (to the extent it contains personally identifiable attributes).
|
By accepting the provision of personal information to third parties |
Online streaming |
We will retain copies of your information for as long as you maintain your account or as necessary in connection with the purposes set out in this Statement, unless a longer retention period is required by applicable law. In addition, we may retain your information for the duration of any period necessary to establish, exercise or defend any legal rights. |
(Optional)
- Contact information, including mailing address, telephone number.
|
By accepting the provision of personal information to third parties |
Online streaming |
Zendesk, Inc.
US
Zendesk European Representative:
Zendesk International Ltd
Attn: Rachel Tobin, AGC Privacy Advisor, EMEA & Global
55 Charlemont Place, Saint Kevin's, Dublin, D02 F985 Ireland
privacy@zendesk.com |
- To manage the user's registration and account, and facilitate access and use of the website/application.
- To host user-generated content such as reviews, ratings, forum posts, etc.
- To facilitate reservations, including sending reservation confirmations and updates.
- To communicate with users generally, in particular regarding the Website/Application and the Services; user questions and comments; notify users of changes to the terms, including privacy policies; ask users to leave a review or complete a survey; and administer the website/application and diagnose problems.
- To administer and protect our business, to resolve disputes or troubleshoot problems, and to prevent potentially prohibited or illegal activities.
|
(Mandatory)
- Contact information, including email address, number, username.
- User Submitted Content (to the extent it contains personally identifiable attributes).
- IP and/or browser/device data.
- Email user subscription preferences, including unsubscribe status.
- Session data and online activity (such as content viewed, how you interacted with our website(s), pages viewed, searches or reservations provided or made).
|
By accepting the provision of personal information to third parties |
Online streaming |
(Optional)
Contact information, including mailing address, phone number. |
By accepting the provision of personal information to third parties |
Online streaming |
Amazon Web Services, Inc.
US
Privacy regarding Amazon Web Services (AWS) in Korea
Email: aws-korea-privacy@amazon.com |
- To manage the user's registration and account, and facilitate access and use of the website/application.
- To administer and protect our business, to resolve disputes or troubleshoot problems, and to prevent potentially prohibited or illegal activities.
|
(Mandatory)
- Contact information, including email address, name, username.
- IP and/or browser/device data.
- Session data and online activity (such as content viewed, how you interacted with our website(s), pages viewed, searches or reservations provided or made).
|
By accepting the provision of personal information to third parties |
Online streaming |
(Optional)
- Contact information, including mailing address, telephone number.
|
By accepting the provision of personal information to third parties |
Online streaming |
Snowflake Computing, Inc.
US
privacy@snowflake.com |
- To manage the user's registration and account, and facilitate access and use of the website/application.
- To administer and protect our business, to resolve disputes or troubleshoot problems, and to prevent potentially prohibited or illegal activities.
|
(Mandatory)
- Contact information, including email address, name, username.
- IP and/or browser/device data.
- Session data and online activity (such as content viewed, how you interacted with our website(s), pages viewed, searches or reservations provided or made).
|
By accepting the provision of personal information to third parties |
Online streaming |
(Optional)
- Contact information, including mailing address, telephone number.
|
By accepting the provision of personal information to third parties |
Online streaming |
Google LLC
USA
Keith Enright
Chief Privacy Officer
Google LLC
Google Data Protection Office
1600 Amphitheater Parkway
Mountain View, California 94043
https://support.google.com/policies/troubleshooter/7575787?visit_id=637109041821835307-4099556209&rd= 2 |
- To manage the user's registration and account, and facilitate access and use of the website/application.
- To measure interest and improve our products, Services and site; and personalize user experiences.
- To administer and protect our business, to resolve disputes or troubleshoot problems, and to prevent potentially prohibited or illegal activities.
|
(Mandatory)
- Contact information, including email address, name, username.
- IP and/or browser/device data.
- Session data and online activity (such as content viewed, how you interacted with our website(s), pages viewed, searches or reservations provided or made).
|
By accepting the provision of personal information to third parties |
Online streaming |
(Optional)
- Contact information, including mailing address, telephone number.
- Location data
|
By accepting the provision of personal information to third parties |
Online streaming |
SYNNEX-Concentrix UK Limited
United Kingdom
Vasanthika Srinath
DPO@concentrix.com |
- To communicate with users generally, in particular regarding the Website/Application and the Services; user questions and comments; notify users of changes to the terms, including privacy policies; ask users to leave a review or complete a survey; and administer the website/application and diagnose problems.
|
(Mandatory)
- Contact information, including email address, name, username.
- IP and/or browser/device data.
- Email user subscription preferences, including unsubscribe status.
|
By accepting the provision of personal information to third parties |
Online streaming |
(Optional)
- Contact information, including mailing address, telephone number.
|
By accepting the provision of personal information to third parties |
Online streaming |
OneTrust, LLC
USA
OneTrust, LLC
1200 Abernathy Road
Atlanta, GA 30328
United States
Andrew Clearwater
dpo@onetrust.com |
- To communicate with users generally, in particular regarding the Website/Application and Services; questions, requests and comments from users.
|
(Mandatory)
- Contact information, including email address, name, username.
- IP and/or browser/device data.
- Email user subscription preferences, including consent status.
- Session data and online activity.
|
By accepting the provision of personal information to third parties |
Online streaming |
(Optional)
- Contact information, including mailing address, telephone number.
|
By accepting the provision of personal information to third parties |
Online streaming |
Tableau Software, Inc.
US
Tableau Software, Inc., Attn: Tableau Legal, 1621 N 34th St., Seattle, Washington 98103
privacy@tableau.com |
- To measure interest and improve our products, Services and site; and personalize user experiences.
|
(Mandatory)
- Contact information, including email address, name, username.
- IP and/or browser/device data.
- Email user subscription preferences, including unsubscribe status.
- Session data and online activity (such as content viewed, how you interacted with our website(s), pages viewed, searches or reservations provided or made).
|
By accepting the provision of personal information to third parties |
Online streaming |
(Optional)
- Contact information, including mailing address, telephone number.
- Location data
|
By accepting the provision of personal information to third parties |
Online streaming |
Twilio, Inc.
USA
375 Beale Street, Suite 300, San Francisco, CA 94105
Office of the Data Protection Officer
privacy@twilio.com |
- To notify users about promotions and segmented marketing campaigns.
|
(Mandatory)
- Contact information, including email address, name, username.
- IP and/or browser/device data.
- Session data and online activity (such as content viewed, how you interacted with our website(s), pages viewed, searches or reservations provided or made).
|
By accepting the provision of personal information to third parties |
Online streaming |
(Optional)
- Contact information, including mailing address, telephone number.
- Location data
|
By accepting the provision of personal information to third parties |
Online streaming |
14.6 Information security
We want you to feel safe using our Services, so we are committed to protecting the information we collect. We implement the following administrative, technical and physical security procedures to protect the personal information you provide to us.
- Administrative security procedures: Only a limited number of authorized workers can access personal data, in accordance with internal access controls. Access is granted based on role permissions, and only for permitted business roles.
- Technical security procedures: personal data is encrypted when transmitted. We use firewalls and intrusion detection systems to prevent unauthorized persons from accessing personal data. Certain user data may be encrypted, depending on its sensitivity.
- Physical security procedures: Data is protected in restricted and locked cages. This data is stored in restricted data centers. Hard drives are physically destroyed when replaced and we have internal procedures to ensure access to server rooms and restricted physical assets.
14.7 Destruction and elimination of information
We will destroy or delete your data when the data retention period has expired, when you no longer have your account, or if the purpose of data collection has been achieved.
The procedure and method of destruction and disposal are as follows:
- Procedure: Personal information is discarded, destroyed or deleted for information protection, in accordance with our internal company policy and other applicable laws, after the purpose of its collection has been fulfilled.
- Method: Personal information in paper format will be destroyed using a paper shredder, and personal information stored in electronic format will be destroyed using technical methods that make records unrecoverable.
14.8 Contact
You can exercise several of your rights through the personal information section of your account. To exercise your other rights, you may submit a request
by clicking here , or you may contact our representative in Korea, who has been designated in accordance with applicable Korean law to handle personal data protection questions or requests. in Corea.
The contact details of our representative are:
LAB Partners (managing partner: Youngju Kim )
Tel.: 02-6956-6311
Email: tripadvisor@labpartners.co.kr
Address: 8th Floor, VPLEX, 501 Teheran-ro, Gangnam-gu, Seoul, Korea 06168
LAB Partners' role in this regard is limited solely to being a point of contact to respond to questions or requests regarding the protection of personal data of individuals in Korea and from data protection supervisory authorities. For the avoidance of doubt, LAB Partners cannot send any other communications or legal process on behalf of Tripadvisor LLC.
15. Brazil
15.1 Declaration of the General Data Protection Law (“LGPD”) of Brazil
This LGPD Statement applies whenever you access our website and application in Brazil. This LGPD Declaration complements our Declaration; However, when the Declaration conflicts with the LGPD Declaration, the latter will prevail with respect to persons located in Brazil.
This LGPD Statement is intended to help you understand what information we collect, why we collect it, whether we share it, and with whom. Furthermore, this LGPD Statement is intended to inform you about your rights in relation to this information and how to exercise them.
15.2 Controller of personal information
Tripadvisor LLC controls the personal information we collect; However, in accordance with the applicable data privacy law, we appoint a Data Protection Officer (DPO) in Brazil:
Opice Blum, Bruno e Vainzof Advogados Associados
15.3 Uses of information
We will only use your personal data when the law allows us to do so.
In accordance with the LGPD, we may use your personal information in one or more of the following circumstances:
- Fulfill the purpose given at the time of collection, including to enable the performance of the contract we enter into with you.
- Comply with legal or regulatory obligations, regulations of government agencies, tax authorities, judicial authorities and/or other competent authorities.
- Allow the regular exercise of our rights guaranteed by law, including as evidence in judicial, administrative or arbitration proceedings.
- Allow activities necessary for our operations that imply the continuity of our operations, while balancing them with your interests and expectations so as not to cause harm to your interests, rights and fundamental freedoms.
- Comply with the purpose for which the information was provided or for other purposes compatible with them and informed at the time of collection of your data. For example, we may process your data when we communicate with our service channels, including to obtain information about our products or to receive your feedback.
- Based on our legitimate interests, we may also process your personal information, for example, to enable our communications and marketing activities and improve our products, services and relationships with our customers and partners, while balancing your interests and expectations to not cause a violation of their rights or fundamental freedoms.
- Prevent fraud and ensure its security to detect, avoid and investigate fraudulent activities.
15.4 Your rights according to the LGPD and how to exercise them
You have the following rights in relation to your services:
- Know whether we process your personal information, including the types of personal information.
- Correct incomplete, inaccurate or outdated personal information.
- Request anonymization, blocking or deletion of unnecessary, excessive or perhaps illegal information.
- Request the portability of your information to another service or product provider.
- Request the deletion of the data processed with your consent.
- Where the processing activity requires your consent, you may refuse to give your consent, and we will inform you of the consequences of your refusal.
- Where the processing activity requires your consent, you may withdraw your consent at any time.
You can exercise these rights directly on our website and our application; for example, by editing your registration information directly in your member profile. You can also submit a request directly on our privacy portal by clicking
here .
You can also contact our DPO, whose contact details are available at the beginning of this LGPD Statement.
Generally, you will not have to pay a fee to access your personal information (or to exercise any of the other rights described in this LGPD Statement).
We may need to request specific information from you to confirm your identity and ensure your right to access your personal information (or exercise any of your other rights). This is a security measure to ensure that personal information is not disclosed to anyone who does not have the right to receive it. In order to speed up our response, we may also contact you to request more information in relation to your request.
In specific cases, we may not comply with your request. In these cases, we will explain the justifications for our refusal. For example, requests that involve personal information or documents of other people will not be shared to protect the privacy of those people, unless permitted by applicable law.
In the case of a deletion request, we may retain your personal information if there is a legal basis that authorizes us to do so, such as mandatory storage for a minimum period determined by applicable laws.
15.5 Exchange of information and international transfers
We may share information with third parties to facilitate some of our services and products. There may also be legal reasons why we need to share your personal information. Some of our Services and products require us to share information with third parties. There may also be legal reasons why we need to share your personal information.
In order to provide our Services to you efficiently, we delegate certain processing functions to third parties. Please see the “Information Sharing” section above for more information.
Your personal information may be stored in or transferred to countries outside of Brazil for the purposes described in this Statement. Such transfers are generally made for the purpose of providing the Services we make available to you and we do so in accordance with applicable legal requirements, including relevant safeguards and security.
15.6 Information security
We implement the following administrative, technical and physical security procedures to protect your personal information.
- Administrative security procedures: A limited number of authorized workers can access personal data, in accordance with internal access controls. Access is granted based on role permissions, and only for permitted business roles.
- Technical Security Procedures: Personal information is encrypted when transmitted. We use firewalls and intrusion detection systems to prevent unauthorized persons from accessing personal data. Certain user data may be scrambled or encrypted depending on its sensitivity or processing activity.
- Important security procedures: Data is protected and stored in restricted data centers. Hard drives are physically destroyed when replaced and we have built-in procedures to ensure access to server rooms and restricted physical assets.
15.7 Retention of personal information
We may retain your information if necessary, to comply with a legal or regulatory obligation or for our legitimate interests in relation to the purposes set out in this Statement. In addition, we may retain your information for the duration of any period necessary to establish, exercise or defend any legal rights.
The procedure and method of destruction and exclusion are as follows:
- Procedure: Personal information is deleted or destroyed in accordance with our company's internal policy and other applicable laws.
- Method: Personal information in paper format is securely destroyed; for example, using paper shredders. Personal information stored in electronic format is destroyed using technical methods that render the records irretrievable.