AUSTRALIA, 27 May, 2021 - With vaccines rolling out and travel bubbles slowly coming into play, Aussies are confident and ready to return to travel -- both domestically and regionally. In fact, a recent Tripadvisor survey found that 81% of travellers in Australia feel confident that it is safer to travel now, than it was three months ago¹.

Tripadvisor search data shows that the most popular travel weeks for Australians this winter are weeks commencing 7 June and 14 June, but which destinations are on the up for Aussies this winter?

When looking at the Australian destinations which have seen the largest increase in searches since January for domestic travel this winter, Hahndorf in Adelaide comes out on top, followed by Palm Beach in Queensland and New South Wales’ Dubbo in second and third place respectively. Queensland overall seems to be a hot spot for travellers, taking five of the top ten destinations seeing the biggest increase in Tripadvisor clicks from Aussie travellers looking to book a domestic trip.

Internationally, New Zealand is trending heavily as seven of the top ten destinations seeing the biggest increase in Tripadvisor clicks from Aussie travellers are located here. This is likely owing to the fact that the Trans-Tasman travel bubble has been established between the two countries, allowing for quarantine-free travel between them. However, the destination currently at the top of the list for international travel is Bolifushi Island in the Maldives, known for its stunning blue waters and vibrant marine landscape - the ideal spot for travellers looking to escape the cold weather.

Here is a full list of the fastest growing domestic and international destinations based on the biggest increase in searches since January, along with highly rated hotel options with winter availability:

-ENDS-

NOTES TO EDITOR

¹ Highly-rated hotels sourced from Tripadvisor Popularity Index as of 25 May 2021. 

The data cited in this release was gathered and analysed from three key sources:

●      A Tripadvisor Consumer Sentiment Survey, based on data drawn from an online survey of over 2,500 consumers, in partnership with Qualtrics, conducted between 1 April 2021 through 8 April 2021 across six countries - U.S., UK, Australia, Italy, Singapore and Japan

○      Generations cited are broken down by the following age ranges:

■      57 - 75 (Baby boomer)

■      41 - 56 (Generation X)

■      25 - 40 (Millennials)

■      18 - 24 (Generation Z)

●      Site behavioral data sourced from first party traffic data on the Tripadvisor platform, gathered during the week commencing 22 March 2021, for searches made by AU travellers from 1 January 2021 through 26 March 2021 for travel between 1 June 2021 through 31 August 2021.

●      Site behavioral data sourced from first party traffic data on the Tripadvisor platform, gathered during the week commencing 12 May 2021, for searches made by AU travellers from the first week of January 2021 compared with the second week of May 2021.

For further information, contact apacpr@tripadvisor.com