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Who Is The Ultimate Game Changer In Travel?

Stephen Kaufer changed the game by...crowd-sourcing your itinerary. Kaufer founded TripAdvisor.com in 2000 after realizing the only resort information he could find on the web was directly lifted from the brochure his travel agent gave him. Ten years later, it's clear that he filled a need: the travel site now has more than 20 million members. Combining community and commerce, the site both allows customers to find better deals and access the wisdom of its membership to help make smart travel decisions. It's a travel guidebook, with real-time updates on rate changes.