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Personal Information Is the Currency of the 21st Century

...I don’t want to dig through the iTunes or Netflix libraries. I want to choose from recommendations based upon what I’ve watched in the past and what my friends are watching. If I’m buying something on Amazon, or planning a vacation on TripAdvisor, I’d like to see reviews and recommendations from my friends. I’m far more likely to make a better and more informed choice with the trusted validation of my social circle...